Risk Aversion or Death Aversion?

Kathy Sierra has written a powerful post that has rippled its way through the blogosphere. You should read her post on Death by Risk Aversion.

Kathy makes a great point, but I’m not sure she goes far enough. If you take it a step further, you would not only be willing to risk your darlings (ideas, ego, reputation, career, money, etc.), but you would go as far as to let them die if need be. This was the point of my inspirational exercise back in December.


survive or thrive
Not to get all ‘Sunday school’ here, but this is basically the metanarrative provided by the life and death of Jesus Christ. By embracing death, he entered into eternal life and provided it to others.

I’ll get off my soapbox now.

Dustin Staiger is a business and marketing coach in Houston, TX. He addresses team and individual effectiveness, marketing, communications and creativity for smaller, entrepreneurial organizations as well as large enterprises.

Please note: I reserve the right to delete comments that are offensive or off-topic.

Join the conversation...